Clif Bar & Co. Joins Ceres Network of Companies
BOSTON - Citing the company’s long-time commitment to environmental and sustainable business practices, the Ceres board of directors has selected Clif Bar & Co. as its newest company member.
Clif Bar is among more than 65 companies – including nearly a dozen Fortune 500 companies – to be accepted into the Ceres network of companies. Boston-based Ceres is a 17-year-old coalition of investors, environmental organizations and other public interest groups working with companies to address pressing environmental and social challenges.
Based in Berkeley, CA, Clif Bar is a leading maker of energy and nutrition foods. Since founding the company in 1992, owners Gary Erickson and his wife Kit Crawford have remained committed to an “earth friendly” culture and value system, launching the company’s formal sustainability program on Earth Day 2001.
“Clif Bar is a national leader in incorporating environmental and social issues into its day-to-day business practices,” said Ceres President Mindy S. Lubber. “We commend the company’s bold actions to tackle critical issues such as packaging reduction, global warming pollution and sustainable agriculture. We look forward to developing a strong working relationship with Clif Bar to expand and broaden its overall commitment to sustainability.”
By joining Ceres, Clif Bar has committed to releasing a report that publicly discloses its sustainability mission and corporate responsibility performance. Clif Bar will also undergo a rigorous stakeholder engagement process with the Ceres coalition and other stakeholders to evaluate the company’s current and future strategies to increase business value through enhanced sustainability performance.
“We’re looking forward to a long-lasting, productive collaboration with Ceres,” said Clif Bar’s Executive Vice-President Kevin Cleary.
Since launching its sustainability program in 2001, Clif Bar has taken steps to address numerous critical environmental issues. For example, in 2003, the company switched to 100 percent recycled paperboard for the cartons used to package its bars. Clif Bar partners with NativeEnergy to purchase wind energy credits that serve to offset carbon dioxide produced through office and bakery energy use. In 2005, Clif Bar purchased an estimated 12 million pounds of organic ingredients to support sustainable agriculture.
Clif Bar has also launched a new “Cool Tags” program to support renewable energy. All proceeds from every “Cool Tag” sold at Clif Bar events support the NativeEnergy’s WindBuilder’s program to support the construction of new sources of renewable energy.
Companies that join Ceres must commit to engage with shareholders and other stakeholders on social and environmental issues, to report publicly on its performance on these topics, and to make additional improvements.
Related Ceres company: Clif Bar & Company