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General Mills, Inc.

General Mills is one of the world’s leading food companies, operating in more than 100 countries around the world. Its brands include Cheerios, Fiber One, Häagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant, Old El Paso, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minn., USA, General Mills had fiscal 2014 worldwide sales of US $17.9 billion.

General Mills has been fulfilling our mission of Nourishing Lives – making lives healthier, easier and richer – for 147 years.  As we consider the next hundred years,  we see a clear imperative:  business, together with governments, NGOs and individuals, needs to act to reduce the human impact on climate change.  Government policies that provide proportionate and clear guidance on mitigation and adaptation are essential for large scale progress.   Business investment in innovations that help reduce natural resource use and create energy alternatives is essential to reach scalable practices and technologies.  And, helping individual consumers make more sustainable choices is essential to reducing the collective human impact on the environment.  Throughout our value chain, General Mills is committed to reducing our environmental footprint,  improving livelihoods and creating economic value.   We signed onto BICEP because we see its policy approach as an important and efficient complement to our existing sustainability efforts.